Oasis Drinks Adshel

Oasis who produce flavoured juice drinks in the UK market have recently created these tongue in cheek quirky ads that aim to poke fun at the typical impression that advertising, and specifically adshel advertisements have on the general public.

The post above clearly states why Oasis need to advertise, to reach their sales targets, majority of companies however wouldn't deem it even remotely acceptable to broadcast this across the nation on adshel prints however Oasis are daring enough to do so, and I think it works. Having this variation od advertising that is so blunt and so to the point it's borderline rude cause you to remember and recall the brand, most people I spoke to about this advertising campaign agreed it certainly had an impact on them, especially in situations where an element of disbelief would arise.

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